More than just eye candy

As a part of the 2016 Spiders exhibition, Eye Candy also created two large-scale augmented reality experiences for the exterior of the Questacon building. Photo supplied.

Canberra-based digital industry veterans, Eye Candy Animation has taken out two prestigious gold awards in the categories of Education and Augmented Reality (AR) at the internationally renowned Australian Effects and Animation Festival in Sydney recently.

The festival placed the local company alongside some of the world’s best and most well-known creators of digital content.

Eye Candy was awarded Gold in the Education category for The Actions and Tactics Experience, one of many digital exhibits delivered by the company for the Sir John Monash Centre, a museum and interpretive centre that commemorates Australian servicemen and women in Northern France.

The Actions and Tactics Experience is a 10-minute, computer-generated ‘bullet time’ film displayed on a 5m x 3m video wall and matching floor array which recounts four tactically significant battles that Australian troops were involved in while in France and Belgium during WWI.

Eye Candy creative director Rachael Johnson said the award was validation of the team’s hard work and consideration that had gone in to the project.

“Our entire motivation for this project was to create a piece that would attract and engage, then educate a visitor regardless of age, gender or subject knowledge,” she said.

Their award winning AR work was on the popular Spidersexhibition that opened in late 2015 at Questacon.

Eye Candy designed, produced and delivered multiple AR experiences, exhibition interactives, projections and more for the original exhibition. They have subsequently gone on to work on travelling versions of the exhibits for use both domestically and internationally.

Eye Candy’s award-winning digital exhibit at the Sir John Monash Centre in France.

As a part of Spiders, Eye Candy also created public space AR experiences that included giant pavement spiders, promotional AR activations for posters, street banners, as well as two large-scale AR experiences for the exterior of the Questacon building.

Technical director Damian Stocks said clients Questacon and the Australia Museum trusted their ability in the AR space enough to “let us deliver something different and engaging and take it to the public in so many different ways.”

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